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Articles
Who is TrapPlan and how it was created?
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TrapPlan is a new challenger in the field that takes on a mission to help more brands connect with their audience through authentic content.
Influencer marketing
and brand content strategy are playing a key role for many companies nowadays.
Building a Long-Term Influencer Strategy: Tips and Best Practices
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Starting Work with an Influencer Agency
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How to make a brief for a content creator?
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Why you should work with influencers to promote your brand?
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How video games use influencer marketing and why you should try it too?
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How to Select the "Right" Influencer?
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Influencer marketing has become an essential strategy for brands, focusing on authentic connections with the audience. However, finding the "right" influencer to meet your marketing goals can be challenging, with success depending heavily on this choice.
Why you should keep cooperating with the same content creators?
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Influencer and game ambassador - what’s the difference?
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YouTube, Twitch or TikTok — which channel to use for game promo?
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case studies
How non-gaming brands get into niche to extend their audience
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warships casestudy
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CCP games casestudy
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